Losing your keys, wallet, or suitcase mid-trip is a hassle many of us have experienced, and that's where a small tracker can make all the difference. Xiaomi Tag It arrives precisely to fill that gap: a Bluetooth locator designed to attach to almost any object and monitor it from your mobile phone, whether you use an iPhone or have an Android in your pocket.
After months of leaks and rumors, the device has finally been unveiled at the MWC of Barcelona and it has begun to appear in European and Spanish stores. With a price around 15 euros per unit and about 50 euros for a pack of fourIt positions itself as one of the most accessible trackers on the market, seeking to compete head-to-head with the Apple Air Tag, the Samsung SmartTag or the Moto Tag.
What exactly is the Xiaomi Tag and what is it used for?
The Xiaomi Tag is a compact and lightweight Bluetooth locator designed to be placed in keys, backpacks, wallets or luggageIts operation is typical of this type of device: you associate it with your account, place it on the object you want to control, and when you need it, you use an app on your mobile phone to see its approximate location or make it emit a sound.
Beyond the basics, what makes it especially interesting is its integration with existing search networks. Thanks to this integration, It doesn't just depend on direct Bluetooth between your mobile and the Tag.Instead, it relies on millions of third-party devices to help locate it if it is lost from sight.
In Spain, it can already be found, for example, in stores like Powerplanet. pack of four units for around 79 euroswhile Xiaomi Spain has set it as a benchmark €14,99 for a single unit and €49,99 for a pack of fourAs always, prices may vary slightly depending on the store, offers, or country, but it's clear that the brand has opted for a fairly competitive price.
Compatibility: Works with iOS and Android, but not simultaneously
One of the most striking features of the Xiaomi Tag is its Dual compatibility with Apple Find My and Google Find HubThis means it integrates into the same location network used by iPhones and the one Google is preparing for Android devices, something still uncommon among third-party trackers.
In practice, this translates into You can use the same accessory with an iPhone or an Android phoneprovided your device meets certain minimum requirements. In the case of Android, Xiaomi indicates that it is compatible with phones and tablets with Android 9 or higher through Google Find Hub, including devices with HyperOS 3In the Apple ecosystem, it works with iPhone and iPad with iOS 14.5 or iPadOS 14.5 or later using the Search app.
There is, however, one important limitation: the Xiaomi Tag It cannot work simultaneously with both networksYou must choose whether to configure it within the Apple or Google ecosystem, and it will be linked to one or the other. It's not possible to switch between them as easily as changing profiles, although you can always unlink and reconfigure it, with the inconvenience that entails.
This strategy allows Xiaomi to offer an accessory that serves both iPhone and Android users. Spain and the rest of Europe, making the most of the connected device infrastructure of both giants, something key for a locator of this type to be truly useful.
How it locates your belongings: Bluetooth, collaborative networks, and privacy
The Xiaomi Tag is primarily based on Bluetooth 5.4 to communicate with the phone and send its approximate location. When it's within range of your mobile, simply open the corresponding app (Find Me on iOS or Find Hub on Android) to see where it is and even activate a sound from the Tag itself If it's close by, but you can't see it at first glance, like when it hides among the sofa cushions.
The most interesting part comes when the item is actually lost, for example, during a trip or while walking down the street. In that scenario, the Xiaomi Tag It emits a secure Bluetooth signal. which can be detected by other devices connected to the same network (iPhone or Android, depending on the ecosystem you use). These other phones upload anonymously and encrypted The Tag's location is sent to the cloud, allowing you to see the last known position on the map.
The brand emphasizes two concepts: privacy and energy efficiencyAll location information is encrypted and linked to your account, so only you have access to the Tag data. Furthermore, the system is designed to minimize the impact on the battery life of participating mobile devices, a key factor in ensuring the service is viable and avoids negative feedback, and in helping to... prevent background apps from closing.
The device also includes NFCThis feature is primarily used in Lost Mode within the Apple ecosystem. If someone finds your tag, they can bring an NFC-enabled smartphone close to it to see the contact information you've chosen to share. In the case of Google Find Hub, the information appears via a pop-up window on the phone that detects the tag, maintaining the same user-friendly approach.
And, given that tracking devices always raise concerns about their potential misuse, Xiaomi incorporates anti-tracking alertsBoth Android and iOS can send alerts if an unknown Tag appears to be following you for an extended period, helping to reduce malicious uses to track people without their consent.
Lost Mode, collaborative search, and smart features
El Lost Mode This is one of the Xiaomi Tag's star features. When you mark an object as missing from the app, the Tag starts behaving like an alert locator, ready to make the most of the network of nearby devices it can find.
In that mode, you can Add contact details and a message This information is for whoever finds it, so that if someone locates your Tag (for example, in a lost and found office or on the street) they can see it and return the item to you. On Apple's network, this information is displayed by bringing an NFC-enabled phone close to the Tag; on Google's network, it appears as a notification related to the accessory.
The system collaborative search It also allows, Share the location of your Xiaomi Tag with family or friends. This can be useful, for example, when several people are traveling together and want to keep track of their luggage, or if several people are responsible for the same set of keys.
Another practical function is that of the alerts if you leave something behindIf your phone detects that you're moving too far from the tag, it can alert you that you're leaving without your keys, backpack, or whatever you've decided to tag. It's a feature that, in everyday life, can prevent many a lapse in memory.
In summary, Xiaomi has included in its Tag the set of features that is already considered the minimum in this category: remote sound, lost mode with contact data, collaborative search network, separation alerts and anti-tracking alerts, aligning itself with what Apple, Samsung or Motorola offer in their own products.
Design, durability and autonomy: small, discreet and with a replaceable battery
The Xiaomi Tag is betting on a Minimalist design in white plasticIt features an external metal ring or frame in some versions, making it easy to attach to keychains, backpacks, or suitcases without additional accessories. Its shape is somewhat reminiscent of other trackers on the market, but with the understated style typical of the Chinese brand.
One of the key pieces of information is the weight: it is around 10 gramsThis makes it very easy to carry, even in a purse or small pocket. Its thickness is also minimal, so it's not bulky and doesn't add noticeable volume to the items it's attached to.
In terms of durability, the device has IP67 certified for dust and water resistanceThis means it can withstand splashes, rain, and even brief immersions under certain conditions, although Xiaomi recommends avoiding more extreme uses such as at the beach or pool and reminds users that the protection can degrade over time, with impacts, or with improper opening.
The food is provided by a replaceable CR2032 button cell batterya very widespread and easy-to-find format. The company speaks of more than a year of autonomy In typical use, based on internal testing that includes several sound searches per day. As always, actual battery life will depend on usage, environmental conditions, and the brand of battery used.
When it's time to change the battery, the process is limited to Open the cover, remove the old battery and insert a new oneNo complex tools are needed. Xiaomi advises against tampering with the battery compartment or pressing buttons if the device is wet, to avoid compromising its water resistance.
Price and availability in Spain and Europe
At the time of its announcement, Xiaomi linked the Tag's launch to the environment of MWC of BarcelonaDuring a presentation that also unveiled other products such as the Xiaomi Watch 5, the Redmi Buds 8 Pro, and new electric scooters, the company itself confirmed that The range will be available in Europe from the end of Februarywith clear recommended prices for each device.
In the specific case of the locator, the Xiaomi Tag is offered in white. and is sold both individually and in multipacks. The reference price in Europe is around € 14,99 per unit y €49,99 for the four-pack of Tags, which leaves each locator at just over 10 euros in the package option.
Various leaks from European retailers already pointed to similar prices, with figures close to 17,99 euros per unit and about 70 euros for a pack of four in some stores, although that data corresponded to preliminary listings. Actual sales in Spain are now more in line with the quantities officially reported by Xiaomi.
Before its arrival in our country, the device had been seen in other markets such as Malaysiawhere it sold for the approximate equivalent of 15 euros each and about 45 euros for a pack of fourThe move into the European market maintains the philosophy of a low price, but adapted to the taxes and margins typical in the region.
With this positioning, the Xiaomi Tag clearly establishes itself as a A cheaper alternative to Apple's AirTags It surpasses other Bluetooth trackers, without sacrificing key features such as integration with Apple and Google search networks, a replaceable battery, and privacy measures against unwanted tracking. For those in Spain or Europe looking for a simple tracker, compatible with various ecosystems and at a reasonable cost, this small accessory from Xiaomi stands out as a very attractive option.
