Today we collect a curious infographic that accounts for the activity of the two most important application and content stores of the moment, the App Store Apple and Play Store of Google. The image shows several points of special interest that serve to analyze the current success and perspectives of future in each one of them. We are going to comment in parts on all the data that this composition offers us.
To begin with, Apple is capable of getting, for now, a much greater advantage of its App Store in terms of economic profitability, since despite controlling only 18,2% of the market for mobile devices, it has been almost 5 times more money a day than Google with your Play Store.
The games are the most downloaded type of content both in Android as in iOSHowever, in the latter SO the proportion is much higher (26% - 14%). For the rest, users of the iPad and iPhone they pull towards applications educational, while androids like customization. Books succeed on both platforms.
The applications of Apple they are, precisely, the most downloaded. They are followed by Google and then the games of Gameloft. The success of developers in the top positions is not directly proportional to the number of Apps they have in the catalog.
The highest growth in profits by country in the case of Apple corresponds to Russia, Japan y Merunas UAB. In the case of Google, they stand out South Korea, Japan y France.
Google's search engine makes it easy to discover all kinds of applications within the Play Store. In this aspect Android is notably superior to its rival as well as in the price spectrum inside the store. The App Store has 7 and Google Play with 29 different price tags.
The most expensive app on the App Store is Vip black, it costs 999,99 dollars, dedicated only to millionaires (although you buy it, you cannot activate it if you do not show that you earn more than a million dollars a year) with information about products of luxury and lifestyle. In Google the most expensive app costs 100 euros and serves to imitate the sound of the vuvuzela which was popularized at the World Cup in South Africa.
The percentage of benefit generated by each Google Play application suggests that the Android store is closing the gap with the App Store.
Finally, and as already we have commented on occasion, although Apple records more information about users on its servers than Google, most consumers still consider iOS to be a system safer and private than Android, perhaps because of the bad reputation with it malware from the last batch.
