2018 continues its course, and among the novelties that we are seeing in tablets and smartphones, we find little by little the results that the companies that manufacture both supports and that correspond to 2017 are offering. data has been Essential Phone, which arrived with some criticism in late summer.
During the past year, this device, which began to attract attention for being the creation of some of the parents of Android, gradually revealed its characteristics until it was officially launched. However, it seems that the endorsement that the fact of being a work of the developers of the most used software in the world should have given it, does not seem to have been enough for this phablet to finish taking off. Next we tell you more about their sales data and we will see what is behind them.
The numbers
According to the IDC consultancy and as collected from PhoneArena, only a few were sold 88.000 units of the mobile created by Andy Rubin. This would mean that its passage through the market, unless there are important news, is being merely testimonial, and more if we take into account that in 2017, approximately 1.500 million smartphones were sold worldwide. Could its launch in August have been a determining factor?
Essential Phone competes in a saturated segment
Among the possible causes of this warm reception, we can find the price of the device, which ranges between 500 and 700 dollars depending on the version. On the other hand, its scope of distribution must also be taken into account, reaching only a handful of markets among which the United States would stand out. Although this area is key, in it, a group of firms with Apple and Samsung at the head are those that are distributed to consumers. In addition, a third factor would come into play: The fact that in the most basic of the high-end range, a multitude of technology companies, especially Chinese, have stepped on the accelerator and have launched a series of models capable of competing even against those of historically firms. present in this segment as Sony.
Possible claims
These data do not seem to stop the progress of Essential Phone, which in 2018 could see a successor to which, for now, only some rumors have appeared about a possible high IP certification. To this is added the commercialization of modules such as the camera, which would give the support the possibility of taking photos in 4K and 360º. What do you think of this smartphone? Do you think its future may be complicated if we take into account the current circumstances of the sector? We leave you available related information such as, a list of high-end Chinese phablets so you can give your opinion.